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Thok news - LORIS CAPIROSSI AND THE “R” SERIES

LORIS CAPIROSSI AND THE “R” SERIES

The epitome of THOK “Performance First”.

21 September, 2022

The “Performance First” philosophy is part of our brand’s DNA and our entire range of bikes has always been imbued with it. It stems from the brand founders and the ambassadors who over the years have ridden our e-bikes. They come from the racing world, one of the most famous being former Moto GP champion Loris Capirossi.

Our claim is clear: we focus on the quality of our bikes.

We aim to create e-bikes that are both agile uphill and easy to control downhill; bikes that can be both fun to ride for experienced riders and suitable for amateurs, and that always feature innovative and high-quality components.

The pinnacle of this mix is the “R” series.

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Here at THOK, the “R” – which stands for “Race” – indicates the range of e-bikes made specifically for riders who care deeply about quality, details and who seek a more aggressive design.

The “R” models (MIG-R, TK01 R, MIG HT-R), while maintaining the same overall framework (same frame, geometries, suspension travel and battery capacity) of the range, differ in terms of components and livery.

As they feature sophisticated set-ups, suitable for an assertive riding style, the “R” models are ideal for riders who love to challenge themselves, strive to improve their performances with perseverance and care about the most innovative premium accessories.

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They also include dedicated setting parameters for suspensions and tyres (based on the rider’s morphology and his/her riding style), and immediate direct contact between the company and the new THOKers.

THOK’s “R” models create an entire range of exclusiveness.

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Loris is a long-standing THOK ambassador, who has been with the brand from the very start.

Owing to his “performance-driven” spirit, a bike must first and foremost be high performing. Loris “Capirex” rides his e-bike as part of his workout and is the ideal ambassador of the “R” line.

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As he is accustomed to high-performance vehicles, nothing with him must be left to chance. He has been riding MIG bikes since the first version came out and the all-mountain line is the best suited for the trails in Monaco he is used to riding through.

The delivery of the latest MIG R (directly from the hands of THOK’s CEO Stefano Migliorini) was the perfect opportunity to spend a day together on the trails of Pietra Ligure.

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